Job Details

Lead Strategic Market Analysis: Own the development of market intelligence frameworks to assess industry trends, customer behavior, competitive dynamics, and whitespace opportunities. Apply consulting-grade methodologies to synthesize qualitative and quantitative inputs into actionable insights that shape product and marketing strategy for NFL . Define Product Positioning & Messaging: Craft compelling, insight-driven product positioning, messaging architectures, and value propositions that clearly articulate the benefits of NFL across key audience segments. Ensure consistency across all channels and touchpoints by equipping internal stakeholders with clear narratives and proof points. Drive Go-to-Market (GTM) Strategy: Design and execute comprehensive GTM plans for new product features, subscription tiers, and platform enhancements. Partner closely with Product Development, Media Business Development, Business Strategy, and supporting Marketing teams to align objectives, orchestrate ca...Marketing, Director, Product, Product Development, Global, Business, Technology